subliminal
1.
existing or operating below the threshold ofconsciousness; being or employing stimuliinsufficiently intense to produce a discretesensation but often being or designed to beintense enough to influence the mentalprocesses or the behavior of the individual:
The Pope and the Pesticides
“On March 28 2017, participants in the 10th Forum for the Future of Agriculture were greeted with a big surprise at the beginning of the conference: a “special” video address from Pope Francis! Although the lobbying event is an annual Brussels mainstay for the big agribusiness lobby, organised by Syngenta and the EU lobby group of large landowners (ELO) every year.”
. . .
“The day following the FFA, the video title on the FFA’s website and on Youtube was changed from “FFA 2017 Address From His Holiness The Pope” to “His Holiness Pope Francis on agriculture and environmental issues”. FFA organisers told CEO that this was because the former title could have been interpreted as being “potentially misleading”, and La Machi told CEO that they had asked for the title of the video to be changed. Indeed, it did mislead the participants.”